Internet Entrepreneurs Christopher Price PDF 93ddec128

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Internet Entrepreneurs PDF




by Christopher Price : Internet Entrepreneurs

ISBN : #0273649213 | Date : 2000-09-27

Description :

PDF-818f9 | It takes guts to lose money. Particularly when it’s other peoples. Especially when it adds up to $4 billion.That is roughly the sum the 13 internet entrepreneurs featured in this book lost in 1999. Maybe the pain is eased by the knowledge that despite these hefty losses, the 12 companies had a combined market capitalization of $170bn, giving the 13 entrepreneurs a combined wealth of more than $35b… Internet Entrepreneurs


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Internet Entrepreneurs by by Christopher Price

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Global Perspectives Marketing 21st Century PDF C1e256d3e

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Global Perspectives in Marketing for the 21st Century: Proceedings of the 1999 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science) PDF




: Global Perspectives in Marketing for the 21st Century: Proceedings of the 1999 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319386972 | Date : 2016-12-16

Description :

PDF-5380f | This volume includes the full proceedings from the 1999 World Marketing Congress held in Qawra, Malta with the theme Global Perspectives in Marketing for the 21st Century. The focus of the conference and the enclosed papers is on marketing thought and practices from a global perspective. This volume resents papers on various topics including marketing management, marketing strategy, and consumer b… Global Perspectives in Marketing for the 21st Century: Proceedings of the 1999 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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Scaling Tail Managing Profitable Emerging PDF Ff7e24ad1

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Scaling the Tail: Managing Profitable Growth in Emerging Markets PDF




by Seung Ho Park : Scaling the Tail: Managing Profitable Growth in Emerging Markets

ISBN : #1137543531 | Date : 2015-08-06

Description :

PDF-46343 | This book presents a framework for a different type of profitable growth for multinational companies in emerging markets: “scaling the tail.” This model focuses on specialized market niches, flanking particular segments and product-categories, developing deeply nuanced localization strategies, and installing supportive management systems…. Scaling the Tail: Managing Profitable Growth in Emerging Markets


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Scaling the Tail: Managing Profitable Growth in Emerging Markets by by Seung Ho Park

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Jump Start Your Marketing Brain PDF C69236153

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by Doug Hall : Jump Start Your Marketing Brain: Scientific Advice and Practical Ideas

ISBN : #157860205X | Date : 2005-06-01

Description :

PDF-ae3eb | This is a powerful new approach to marketing that will multiply the impact of every dollar invested. Comprehensive research by Doug Hall details marketing initiatives that will deliver sustained success. What makes this book’s teaching more reliable and reproducible than others is its foundation on hard data reflecting customer, industrial, and business-to-business marketing, not “guru opinions.” … Jump Start Your Marketing Brain: Scientific Advice and Practical Ideas


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Thought Leadership Manual Attention Powerful PDF E69d66a18

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The Thought Leadership Manual: How to grab your clients’ attention with powerful ideas. PDF




by Tim Prizeman : The Thought Leadership Manual: How to grab your clients’ attention with powerful ideas.

ISBN : #1909623806 | Date : 2015-04-28

Description :

PDF-53b9b | The Thought Leadership Manual is the essential guide for dramatically growing your business by becoming a recognised expert in your field. The ability to create insights that grab the attention of clients and the media has become one of the most important marketing challenges for businesses selling high-value services. Yet ‘thought leadership’ barely features in marketing courses, and there is eve… The Thought Leadership Manual: How to grab your clients’ attention with powerful ideas.


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Measure What Matters Understanding Relationships PDF 791d898fe

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Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships PDF




by Katie Delahaye Paine : Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships

ISBN : #0470920106 | Date : 2011-03-15

Description :

PDF-cef9d | In an online and social media world, measurement is the key to success If you can measure your key business relationships, you can improve them. Even though relationships are “fuzzy and intangible,” they can be measured and managed-with powerful results. Measure What Matters explains simple, step-by-step procedures for measuring customers, social media reputation, influence and authority, the med… Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships


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Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships by by Katie Delahaye Paine

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Emotional Branding Paradigm Connecting Brands PDF 3a37e095c

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Emotional Branding: The New Paradigm for Connecting Brands to People PDF




by Marc Gobe : Emotional Branding: The New Paradigm for Connecting Brands to People

ISBN : #1581156723 | Date : 2010-02-09

Description :

PDF-10756 | Emotional Branding is the best selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The “10 Commandments of Emotional Branding” have become a new benchmark for marketing and creative professionals, emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now betwe… Emotional Branding: The New Paradigm for Connecting Brands to People


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Emotional Branding: The New Paradigm for Connecting Brands to People by by Marc Gobe

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Contemporary Business Law Online Commerce PDF 6eaccffe6

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Contemporary Business Law and Online Commerce Law (5th Edition) PDF




by Henry R. Cheeseman : Contemporary Business Law and Online Commerce Law (5th Edition)

ISBN : #0131496603 | Date : 2005-02-10

Description :

PDF-4579b | This book provides the richest selection of landmark (traditional) and contemporary (within the last three years) cases for business students, including more cases on information technology and e-commerce law than any other book.Topics present a summarized/brief approach to cases. This edition contains over 75 new cases that have been decided in the past three years, including ones covering IT a… Contemporary Business Law and Online Commerce Law (5th Edition)


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Contemporary Business Law and Online Commerce Law (5th Edition) by by Henry R. Cheeseman

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Podcastnomics Book Podcasting Make Millions PDF 0fa3974aa

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Podcastnomics: The Book of Podcasting… To Make You Millions PDF




by Naresh Vissa : Podcastnomics: The Book of Podcasting… To Make You Millions

ISBN : # | Date : 2014-10-07

Description :

PDF-f7902 | Podcastnomics lays out, step-by-step, not only how to set up podcasts, but how to properly produce, market, and make money off them. Clean and concise, Podcastnomics needs no asterisks for outdated gear and confusing workflows. Already being touted as one of the greatest primers on podcasting ever made, author Naresh Vissa walks listeners through the podcasting process in plain English and navigat… Podcastnomics: The Book of Podcasting… To Make You Millions


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Podcastnomics: The Book of Podcasting… To Make You Millions by by Naresh Vissa

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Trusting Agents Electronic Societies Commerce PDF E56f9e6b7

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Trusting Agents for Trusting Electronic Societies: Theory and Applications in HCI and E-Commerce (Lecture Notes in Computer Science) PDF




: Trusting Agents for Trusting Electronic Societies: Theory and Applications in HCI and E-Commerce (Lecture Notes in Computer Science)

ISBN : #354028012X | Date : 2005-09-01

Description :

PDF-5d618 | Based on two international workshops on trust in agent societies, held at AAMAS 2003 and AAMAS 2004, this book draws together carefully revised papers on trust, reputation, and security in agent society. Besides workshop papers, several contributions from leading researchers in this interdisciplinary field were solicited to complete coverage of all relevant topics. The 13 papers presented take int… Trusting Agents for Trusting Electronic Societies: Theory and Applications in HCI and E-Commerce (Lecture Notes in Computer Science)


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